We aim to simplify the choices a researcher must make in achieving good practice in research data management by presenting our set of tools and support according to the needs of the researcher, rather than by brand name (Data Store, DataShare...). In this way, a researcher's journey begins with the planning phase, moves onto the active research project phase, and eventually concludes. These three major phases of a research project represent milestones on the data lifecycle in which university services may provide crucial support.